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Website Design Costs in Australia: What You Should Expect in 2025

April 3, 2025

If you’re planning to launch a new website or refresh an existing one in 2025, it’s essential to understand how much website design costs in Australia. From simple brochure-style sites to complex eCommerce platforms, prices can vary widely based on the scope of work, functionality, and who you hire.

What Influences Website Design Costs?

Several key factors impact how much you’ll pay for website design in Australia. These include:

  • Project Scope: The number of pages, features, and level of interactivity required.
  • Custom vs. Template: Custom designs are more time-consuming and cost more than pre-designed templates.
  • eCommerce Integration: Shopping cart functionality, product filters, and payment gateways add to the cost.
  • CMS or No CMS: Using a content management system like WordPress or Webflow may add licensing or development costs, but improves scalability.
  • Responsive Design: Sites optimised for desktop, mobile and tablet require more design effort.
  • SEO and Performance Optimisation: Clean coding, fast loading, and search engine-friendly practices increase up-front investment.

Estimated Website Design Prices in 2025

Here’s a breakdown of typical price ranges for different types of websites in the Australian market:

1. Basic Business Website

A small brochure-style site with a homepage, contact page, and a few service pages. No CMS or limited functionality. Estimated Cost: $1,500 – $4,000 AUD

2. Small Business Website with CMS

Includes WordPress or similar CMS, blog, and basic SEO. Designed for service-based businesses. Estimated Cost: $3,500 – $8,000 AUD

3. Mid-Tier or Custom Website

Custom design with advanced UX/UI, animations, interactive elements, and CMS integration. Estimated Cost: $8,000 – $20,000 AUD

4. eCommerce Website

Fully functional online store with product pages, filters, cart, checkout, and payment gateway. Estimated Cost: $10,000 – $30,000+ AUD

5. Enterprise-Level Website

Large-scale site with custom modules, integrations (ERP, CRM), and user portals. Estimated Cost: $30,000 – $100,000+ AUD

What About Ongoing Costs?

Don’t forget to account for recurring costs such as hosting, domain registration, plugin or theme licenses, ongoing SEO, and maintenance. These can range from $50 to $500 per month depending on the scale of the site and level of support needed.

Conclusion: Plan and Budget for Success

Website design in Australia is an investment in your business’s future. Whether you’re a small startup or an established brand, understanding the market rates in 2025 helps you budget effectively and make informed decisions. Always request a clear proposal, review portfolios, and ensure your designer aligns with your goals and expectations.


Transform your online presence with IAMJAMES – a trusted web design studio based in Sydney. Ready to bring a vision to life with visually stunning, search-optimised solutions? Get in touch to start building a digital success story that stands out.
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