SEO

Discover how UX psychology drives conversions. Learn how small design decisions—colour, hierarchy, microinteractions—can transform user behaviour.

Discover how slow websites cost conversions, rankings and brand credibility — and get the checklist to fix your site for speed and growth.

How SEO and Web Design Work Together to Boost Your Google Rankings Most businesses treat SEO and web design as separate disciplines — one for algorithms, the other for aesthetics. In 2025, Google rewards experiences. Great design isn’t just how your site looks — it’s how efficiently it loads, communicates, and converts. 1) First Impressions […]

Welcome to the IAMJAMES blog, a resource for navigating the ever-evolving landscape of Search Engine Optimisation (SEO). This guide unveils 20 essential SEO tips designed to enhance website visibility and strengthen online presence. Whether for business owners aiming for higher rankings or digital enthusiasts seeking optimization strategies, these actionable insights provide a roadmap to success. […]

A Google Business Profile is a powerful tool for attracting local customers, improving online visibility, and driving conversions. To ensure a profile stands out and ranks well in local search results, follow these 20 steps for optimisation. 1. Claim the Profile Visit Google My Business and claim ownership of the business profile if it hasn’t […]